Fashion Communication module introduction
- final output, magazine, social, ecommerce
- garment and accessory selection
- makeup and hair
- photoshoot location
events, exhibitions and catwalk shows:graphic design and advertising:
- brand and atheistic
- target audience
- tone, colour, layout design
- products to be advertised
- concept and narrative
- technical skills
visual merchandising and retail space:
- window displays
- pop up stores
- architecure
- customer journey and inshore experience
- available space and existing space
- budget and time frame
- product, range, offers, promotions
styling and photography:
- ecommerce shots
- magazine editorials
- advertising campaigns
- events
- test shoots
- street style/photography
- budget and time frame
- purpose
- in store, pop up event
- in store exhibition
- gallery exhibition
- press event
- catwalk shows
- brand aesthetic
- target audience
- budget and time frame
- purpose of the event
- available space
- garment/image curation
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